Fresh from a record inflow of foreign tourists in 2010, fuelled in large part by low-fare airline travel options, Bali is aiming for 2.6 to 2.8 million this year.
Last year Bali attracted 2.57 million foreign visitors, based on figures just released by the statistics agency.
Its chief, Gede Suarsa, said: “That number surpassed the target of 2-2.3 million.”
Suarsa said the 2011 foreign tourist target did not mean the island needed to add more hotel rooms or new facilities for tourists.
“Room facilities at starred hotels are still capable of accommodating the expected increase in tourists, bearing in mind that the average occupancy achieved by starred hotels in 2010 was 65 percent, an increase from the average 60.8% the year before,” he said.
Meanwhile the Central Statistics Bureau in Jakarta has released figures showing seven million foreign arrivals to Indonesia in 2010, up 10.74 percent on 2009.
Chief statistician Rusman Heriawan said: “This is in accordance with the Tourism Ministry’s target.”
Heriawan also reported an increase last year in foreign exchange earned from tourism to US$7.6 billion, up 20.63 percent.
“Average spending per visit was $1,085, a 9.02-percent increase.”